Blueprint Steps #10 & 11: Promote & AdWords
Generating traffic is a book in itself — in fact, I currently have a traffic book in editorial review as I write this — so I won’t even suggest a full traffic plan. Rather, I’ll give you some ideas of what is very effective, and follow up on specific techniques that you might want to look at further.
1) Download Directory Submitter and submit your niche sites to directories. Free for 300+ directories; one-time fee to upgrade and submit to 2000+ directories. The free version works great, the paid version works even better.
2) Rewrite several niche pages as articles and submit to article directories. Download Article Submitter to automate the process. Free for the popular directories; one-time fee to upgrade and submit to all directories. The free version works great. Unique Article Wizard is also a fanatastic option — it costs money, but it allows you to syndciate your content, gaining you lots of backlinks.
3) Post comments on RELEVANT blogs. Or pay someone to post for you.
4) Post comments on RELEVANT forums. Or pay someone to post for you.
5) Answer niche questions on Yahoo answers with content from your site.
6) Add related links to relevant Wikipedia entries, provided your site is an AUTHORITY on your niche. Just don’t spam.
7) If you established a niche site, establish a blog and automate regular posting. If you set your niche site up as a blog, rewrite private label content and automate weekly blog posting.
Submit your blog to blog directories and claim it at Technorati.
9) Submit an RSS feed to all RSS directories.
10) See the Hyper VRE member area for a list of resources you can use to promote your new niche sites.
Search Traffic
If you SEO’d your niche sites properly, and used a good keyword tool to select your niches, your content should push you to the top of the SERP’s for your target keywords. If it doesn’t, then you’ve done something wrong, and the most likely culprit is your keyword selection. Back to the drawing board — use a good keyword tool this time!
Google AdWords
You will want to dominate the PPC listings as well as the organic SERP’s, but if your niche was carefully selected, this should remain both inexpensive and profitable. I’d highly recommend that you read the e-book “Google AdWords Made Easy.” If you don’t already have a copy of it, you can join my keyword analysis group and get the e-book as a freebie for joining.




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